Vorix7 Platform

HOW MANY WALK BY. HOW MANY LOOKED. HOW MUCH SOLD. 

Vorix7 measures the audience at your physical location, the attention your screens earn, and the sales it drives.

The problem

Showing isn't enough. You need to know if it worked.

The physical environment is where purchase decisions happen — and it's exactly where nobody measures anything. Screens running without knowing who saw them. Foot traffic without knowing who walked in. In-store campaigns with no way to tell if they converted.

You don't know who walked by

Without reliable counts, staffing, layout and scheduling decisions are made on gut feeling.

You don't know if they looked

The screen is on, content is playing — and there's no measurement of who actually paid attention.

You don't know if it sold more

Without crossing audience data with sales, there's no way to prove return on media investment.

Platform

One Single Platform. Two Integrated Modules.

Video Analytics

Video Analytics

The screen is being watched — and now you can measure it. Edge AI cameras record who walked by, who looked and for how long, with on-device processing and LGPD compliance.

  • People count
  • Looked or didn't look
  • Attention time
  • People reached
  • Approximate profile (gender and age range)
  • Traffic and peak hours
FunctionAudience capture and analysis
Use caseRetail, franchises, OOH media
DifferentiatorAnonymized metadata only — 100% GDPR
BI Platform

Datasign

SaaS Business Intelligence platform that brings video analytics, signage CMS and ERP data together in one place. Ready-made dashboards and reports, with panels customized for each customer's operation.

  • Custom panels on demand
  • ERP and signage CMS integrations
  • Multi-tenant cloud architecture
  • Automated reports
  • Smart alerts
  • Unit-level segmentation
FunctionRecurring BI dashboard
Use caseFranchise networks and operators
DifferentiatorMulti-tenant, SaaS, native integration

How you use it

Starts by measuring people. Ends by measuring results.

1

For any retail location

Physical audience

An edge AI camera counts how many people passed by, when, and their approximate profile. No screen, no integration, no construction work.

Foot trafficPeak hoursApproximate profileDwell time
2

For those who already run digital signage

Screen effectiveness

Beyond foot traffic, Vorix7 measures attention: who looked at the screen and for how long. Media stops being a guess and starts having numbers.

Looked or didn't lookAttention timePeople reachedTop-performing content
3

For those who integrate their ERP

Sales impact

With sales data from your system, Datasign crosses audience, impressions and revenue in one panel. That's when real ROI exists.

Sales by periodConversionAverage ticketReturn per campaign

Process

How It Works

01

CAMERA

Smart capture of behavior in front of screens and foot traffic in the space.

02

AI ON THE EDGE

Analysis runs on the device itself. The image is converted to data and discarded immediately.

03

ATTENTION DATA

Precise audience, attention and dwell metrics — without identifying anyone.

04

DASHBOARD

Information centralized in Datasign, alongside signage and ERP data.

05

DECISION

Insights to adjust content, campaigns, layout and operations.

06

RESULT

More impact, more engagement and commercial outcomes you can measure.

Datasign

Real-Time Dashboard

Visualize performance across all your units in a single panel. Make decisions with data, not intuition.

R$ 0k

Revenue Monitored

0k

Registered Impressions

0x

Average ROI

Illustrative values shown to demonstrate the kind of metrics tracked.

168 people
Looked: yes
Attention: 4.2s
Flow: high

Smart Capture

See the Invisible. Measure the Real.

The screen is being watched — and now you can measure it. Edge AI cameras record who walked by, who looked and for how long. Images are converted to data and discarded on the device.

  • AI processing on the edge
  • People count
  • Looked or didn't look
  • Attention time
  • People reached
  • Traffic and peak hours

Compliance

Physical Data Transformed into Structured and Confidential Data

Privacy Guaranteed

No Personal Identification

No images or biometric data are stored. Only statistical, anonymized metadata travels to the cloud.

LGPD/GDPR Compliant

Regulatory Compliance

Vorix7's architecture was designed from the ground up to comply with Brazilian and European data protection legislation.

Advantages

Why Vorix7?

ERP Integration

Connect your operational data to the leading enterprise management platforms without technical overhead.

Interactive Dashboard

Ready-made panels, filterable by unit and period. Customization by the Vorix7 team based on each customer's operation.

Video Analytics

Combines physical audience analysis with your company's operational data in one platform.

Physical data into strategic intelligence?

Schedule a demo and see Vorix7 in action.